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  • dental marketing makeover - allouch presentation

    I’m Different from The Rest

    By LUMN • September 5, 2025
    SITUATION  Dr. Allouch grew up between Texas, Ohio, Massachusetts, and the middle east. But ultimately, he decided to set up…
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  • dental marketing makeover rath

    A Rebrand with A Target

    By LUMN • August 21, 2025
    SITUATION  Dr. Rath purchased her practice and had a clear picture of who she was targeting — 25-50 year old…
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  • Leaving Behind The Strip Mall Past

    By LUMN • August 4, 2025
    SITUATION  Dr. Dougherty built a beautiful new space, ideal for communicating the message of his high-end cosmetic emphasis. But he…
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  • 2X Revenue in One Year • Dental Marketing Case Study

    By Rusty Curtis • March 21, 2025
    Overview • Dental Marketing Case Study Suburban Practice Doubles Revenue in One Year! Dr. John Mortis stood at a crossroads:…
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  • DentalCMO is now LUMN

    By LUMN • March 7, 2024
    Valued Clients and Partners, We are thrilled to announce an exciting evolution in our journey as a leading provider of…
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  • CULTURE: The Foundation of Your Dental Marketing

    By LUMN • November 30, 2023
    Many dentists have no better approach to dental marketing than something we call “Marketing Whack-a-mole.” A dentist tries one marketing…
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