#1 in the industry

DENTAL PRACTICE BRANDING THAT LEAVES A MARK

Our dental practice branding talents are at the tippy top of the industry. We’re excellent at presenting YOU as exceptional in your market.

  • NO “teeth to toothbrushes”
  • STAND OUT from your competitors
  • CONVEY your real brand
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Your logo and brand identity are often the first encounters clients have with your business, setting the tone for how they perceive your brand. It’s more than just a symbol—it’s a visual bridge between your business and your audience, conveying your values, services, and unique identity at a glance. A well-crafted logo signals professionalism and commitment, fostering trust and inviting potential clients to engage with your brand.

How LUMN’s Branding Services Will Attract Your IDEAL Patients

Anchor Lasting Trust

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Make Waves Visually

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Surface True Distinction

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Deepen Emotional Ties

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Our Process: From Vision to Reality

Step 1: Success Call

We start with a detailed Success Call where we walk you through clearly defining your mission, vision, values, and how you want that reflected in your brand. This call is attended by much of our team and is an opportunity for us to get to know you and how we can help you. We may start to discuss logos or names for your business during this meeting. If you’re a brand new company or rebranding away from something else, we can advise you on changing the name of your business to something unique and easily searchable.

Step 2: Design Exploration

When the name is settled, we will help come up with logo ideas to reflect your brand identity—whether that is based on your business name, location, or your own personal interests and values. We will show you examples from some of our other clients, and you are also encouraged to come to the meeting with examples of your own from brands you admire or want to compete with. When we feel like we’ve narrowed down a few concepts, our team will begin to create your unique logo.

Step 3: Concept Reveal

We present several design concepts that embody your brand identity. Depending on how decided you were in the exploration phase, we may present a broader selection showing you a range of 5–8 logos that may match what you like, or we may have already narrowed down the field to 3–4 concepts. You’ll receive a thorough explanation of each concept’s strategic thinking, then be left to decide which direction to go.

Step 4: Refinement & Feedback

Your feedback guides the refinement process, so we can create a final design that resonates with your vision and accurately represents your business. During this phase, we want you to provide detailed feedback on what resonates with you and what might need adjustments. At LUMN, we provide world-class designs, so we encourage you to trust our experience and expertise.

Step 5: Design Approval & Delivery

Once you approve the final design, we provide all necessary files, including high-resolution, optimized, and vector assets in industry standard formats, fonts, color specifications, and overall brand guidelines for consistent usage.

Once you have your logo you can have our team extend your new brand identity to your website and across various marketing materials, which can include business cards, flyers, banners, and even wall signs or billboards to implement at your new office. This will set your brand apart with a cohesive and professional presence across all platforms.

Our Process: From Vision to Reality

Step 1: Success Call

We start with a detailed Success Call where we walk you through clearly defining your mission, vision, values, and how you want that reflected in your brand. This call is attended by much of our team and is an opportunity for us to get to know you and how we can help you. We may start to discuss logos or names for your business during this meeting. If you’re a brand new company or rebranding away from something else, we can advise you on changing the name of your business to something unique and easily searchable.

Step 2: Design Exploration

When the name is settled, we will help come up with logo ideas to reflect your brand identity—whether that is based on your business name, location, or your own personal interests and values. We will show you examples from some of our other clients, and you are also encouraged to come to the meeting with examples of your own from brands you admire or want to compete with. When we feel like we’ve narrowed down a few concepts, our team will begin to create your unique logo.

Step 3: Concept Reveal

We present several design concepts that embody your brand identity. Depending on how decided you were in the exploration phase, we may present a broader selection showing you a range of 5–8 logos that may match what you like, or we may have already narrowed down the field to 3–4 concepts. You’ll receive a thorough explanation of each concept’s strategic thinking, then be left to decide which direction to go.

Step 4: Refinement & Feedback

Your feedback guides the refinement process, so we can create a final design that resonates with your vision and accurately represents your business. During this phase, we want you to provide detailed feedback on what resonates with you and what might need adjustments. At LUMN, we provide world-class designs, so we encourage you to trust our experience and expertise.

Step 5: Design Approval & Delivery

Once you approve the final design, we provide all necessary files, including high-resolution, optimized, and vector assets in industry standard formats, fonts, color specifications, and overall brand guidelines for consistent usage.

Once you have your logo you can have our team extend your new brand identity to your website and across various marketing materials, which can include business cards, flyers, banners, and even wall signs or billboards to implement at your new office. This will set your brand apart with a cohesive and professional presence across all platforms.

Transform Your Brand’s Potential

Whether you’re a startup establishing your identity or an established company refining your image, we create strategic, intentional branding solutions that set you apart. Your brand is more than just a logo—it’s how your audience perceives you, trusts you, and remembers you. 

Our strategic branding solutions deliver tangible business outcomes, including:

  • Enhanced Brand Recognition: A memorable logo and consistent branding increase brand recall and visibility.
  • Improved Client Trust and Loyalty: Professional branding fosters credibility and builds client relationships.
  • Committed Clientele: You can use branding to communicate your personality, building genuine relationships with clients to encourage them to be repeat customers.
  • Competitive Advantage: A unique brand identity differentiates your business, making it easier to attract clients and set you apart from the competition.
  • Business Growth: Strong branding drives engagement, expands your client base, and boosts revenue.

FAQs

Our streamlined process delivers initial concepts within two weeks, with finalization dependent on your feedback and revisions. The more you go back and forth on your own opinions, the longer the process will take.
Our advice is to try to have a clear concept of how you want your brand to be perceived after our Success Call so our first drafts can be as close as possible to your ideal look. We also encourage you to trust the expertise of our design team. They have the industry experience and knowledge to guide you to successful color combinations and fonts to deliver the right message to your audience.

Yes. Once finalized, you receive full ownership and rights to all branding assets, so you have complete control over your brand identity.

Absolutely. Our design process includes revisions so you are satisfied with the final product. Keep in mind, though, that the more revisions you go through, the longer your project designs—including website design or any print products—are delayed before anything can be finalized. Our aim is to establish a partnership where you feel at ease trusting our expert team to craft a logo and brand that perfectly represents you, looks amazing, and is optimized for every occasion.

Yes, we specialize in rebranding, helping established businesses modernize and refresh their brand identity while maintaining brand equity.